Ragan Insider Cosette Jarrett
Should your brand speak up during a global crisis?
Here are three questions every PR pro should be asking about their brand right now.
Employee Engagement
Ragan Insider Ted Kitterman
Rethinking remote work, focus on digital channels, and balance hope with caution
Here’s a roundup of the week’s crisis communication news for communicators.
Ragan Insider Beki Winchel
Google, Microsoft and Verizon challenge Zoom, retail sales decline to new low, and PlayStation launches ‘Play at Home’ campaign
Also: Land O’Lakes updates its packaging, Busch offers couples free beer for a year, your WFH photos, bringing farm animals to a meeting, and more.
Ragan Insider Beki Winchel
Best Buy to furlough 51k employees, Carnival chief promises robust comeback, and Google reminds people to wash hands
Also: Ohio Department of Health’s video on social distancing racks up 20M views, no new emojis because of COVID-19, pitfalls of email marketing, and more.
Ragan Insider Ivy Cohen
How to offer ‘greater good’ in your COVID-19 communications
With many organizations looking to offer help to their communities, it’s crucial to communicate these efforts in a way that feels authentic and thoughtful.
Ragan Insider Meghan Madhavan
How the Ragan community is adapting to working from home
Hear key takeaways from last week’s Twitter chat—and join us again every Tuesday.
Ragan Insider Roula Amire
Take our survey on COVID-19’s impact on communications
Tell us how you’re reaching remote employees, if your value has increased internally, and what departments you’re working with in this short survey.
Ragan Insider Beki Winchel
Iger returns in Disney’s hour of need, AT&T’s wireless offer for frontline health care workers, and Pinterest’s heartwarming video
Also: DoubleTree and Disney Parks share signature recipes, ideas for content during COVID-19, crisis leadership tips from Aflac’s senior VP, the secret to outstanding tweets, and more.
Ragan Insider Diane Schwartz
Aflac’s comms senior VP: ‘Communicators need to be the calm in the chaos’
Here’s how Catherine Hernandez-Blades is steering her organization through the current crisis.
Ragan Insider Bryant Hilton
Adjust your expectations of remote workers to become an accountable leader
How are you providing an example for employees during the current crisis? Here are two tips to improve your internal communications.
Ragan Insider Ted Kitterman
Chief empathy officers; Managing media requests; Employee burnout; and more
Here’s a roundup of the week’s crisis communication news for communicators.
Ragan Insider Beki Winchel
Insurance companies issue COVID-19 credits, Panera offers groceries as H-E-B sells restaurants’ meals, and Google bans Zoom
Also: Dolly Parton reads stories selected from her nonprofit, ‘COVID-19’ is trending downward in news and on social media, social media content during the crisis, and more.
Ragan Insider Beki Winchel
Steak-umm earns praise for Twitter rant, Twitter’s CEO pledges $1B to fight COVID-19, and Lowe’s closes for Easter Sunday
Also: Google Maps highlights takeout and delivery options, Wendy’s connects with social media fans virtually, Foursquare shows changing consumer behavior, and more.
Ragan Insider Steve Smith
8 rules for better communications during COVID-19
The coronavirus outbreak has forced many organizations to change how the reach out to their publics and stakeholders. Here are some important guidelines to avoid tone deaf gaffes.
Ragan Insider Diane Schwartz
Peppercomm’s Steve Cody: ‘Our discipline has risen to the occasion’
The current crisis is taking its toll on PR agencies. Here’s how one industry leader is guiding his team through the COVID-19 pandemic.
