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Ragan Insider | Neil Patel

How to sidestep 3 subtle—yet crucial—marketing blunders

If you’re personalizing content based on superficial details or setting generic triggers, you could be missing out on a big sales bump.

Ragan Insider | Russell Working

Obscure signoffs can irk the recipient. They might even doom your future pitches to the spam folder. Here’s how to reply.

Ragan Insider | Chris Boeckelman

Start by defining tangible objectives. Then, identify the audience you want to reach, and start crafting a precise, concise set of questions.