Courtney Blackann
The Scoop: ‘Tiny Chef’ viral video shows importance of new content streams
Plus: What a potential new TikTok app means for brands; report shows local journalists are disappearing.
Daily Scoop
Courtney Blackann
The Scoop: How TSA is communicating major screening change
Plus: X CEO resigns; Pfizer announces departure of longtime comms pro.
Allison Carter
The Scoop: How Southwest CEO tackled major change comms in New York Times interview
Plus: The benefits of in-house influencers; NASA partners with Netflix to expand audience.
Courtney Blackann
The Scoop: JCPenney newsjacks Bezos wedding to revamp brand
Plus: Olipop’s PR kits for customers sold out in two minutes; Law360 journos must now use an AI tool for bias detection.
Allison Carter
The Scoop: Delta tries to make it right after nearly 1,000 flights canceled
Plus: Can you spot the AI videos; major food distributor gives repetitious statements on hack.
Courtney Blackann
The Scoop: Hims’ CEO, Novo Nordisk shed light on broken partnership
Plus: XX-XY Athletics CEO makes strong anti-HR statement online; TSA takes proactive approach to record travel days.
Courtney Blackann
The Scoop: McDonald’s reassures DEI policies still central to organization amid nationwide boycott
Plus: Duolingo recruits talent with dating ad-like social post; A viral TikTok highlights the power of media messaging after remaking 2008 ad.
Allison Carter
The Scoop: The meteoric rise of Labubu
Plus: The truth behind CapCut’s new terms of service; casual restaurants communicate updates to old-school audiences.
Courtney Blackann
The Scoop: How Kraft Heinz is positioning move away from synthetic dyes
Plus: Trump admin extends deadline for TikTok to find new owner; Social series gains traction with smart and fun 60-second takeaways.
Allison Carter
The Scoop: Companies try to court Hispanic consumers as immigration crackdown, economic woes sting
Plus: Victoria’s Secret issues statement fending off activist investor demands; Buc-ee’s brand lands primo NYT placement.
Courtney Blackann
The Scoop: Air India struggles to respond to horrific crash
Plus: Yahoo’s creative PR campaign leverages email burnout to launch product; New York now tracking AI-related layoffs.
Courtney Blackann
The Scoop: AI summary takeover arrives as Google search traffic declines across news sites
Plus: The Home Depot finds itself in immigration spotlight; content creators draw millions of views during LA protests.
Allison Carter
The Scoop: How Goodyear made its blimp indispensable to journalists
Plus: Warner Bros. Discovery splits streaming from cable; YouTube quietly eases content moderation rules.
Courtney Blackann
The Scoop: McDonald’s announces the return of the Snack Wrap in stripped down social post
Plus: Barkbox CEO apologizes for Pride message leak; Biden-era AI institute rebranded.
Courtney Blackann
The Scoop: Indeed CEO announces departure with a Substack post
Plus: Pittsburgh Steelers address fan concerns over players attending political rally; The Washington Post expands op-ed opportunities.
