Ted Kitterman
Matte PR’s Heidi Ruggier shares tools for managing during WFH
Video calls, slack channels and Asana all help this PR leader stay organized and in touch with key team members and clients.
Crisis Communications
Beki Winchel
Singles’ Day poised to break records, WarnerMedia announces layoffs, and Whole Foods partners with Progressive to offer a ‘Turkey Protection Plan’
Also: ‘Jeopardy’ honors the late Alex Trebek, the European Commission files antitrust claims against Amazon, brands tweet Veterans Day messages, and more.
Rosemary Ravinal
Why we should stop pretending virtual meetings are working—and how to fix them
The novelty of the Zoom meeting has long-since evaporated. Here’s how communicators should adapt to improve morale and productivity.
Beki Winchel
McDonalds announces ‘McPlant’ line, Pizza Hut offers meat-free sausage, and Ulta partners with Target for ‘shop-in-shop’ boutiques
Also: Primark UK’s shopping bags double as wrapping paper, 4 in 5 consumers say websites are more important than social media, Four Seasons jumps on election branding, and more.
Beki Winchel
Brands respond election results, Dixie Brewing changes moniker to ‘Faubourg Brewing Co.,’ and how marketers see the future of content
Also: Warner Bros. cuts ties with Johnny Depp, Bloomberg’s new TV play, PR pros share their videoconferencing setups, gifts for the strong and influential women in your life, and more.
Inga Skippings
Communicating with weary workers amid election aftermath
Follow this guidance as you give staffers grace and space during this stressful time.
Meghan Madhavan
How can communicators expand diversity in their thought leadership efforts?
Experts from Hotwire share tips on how to elevate diverse spokespeople in your organization.
Mary Olson-Menzel & Mel Shahbazian
How transparent leaders empower employees
By allowing all stakeholders a view into the decision-making process, leaders can offer a stronger sense of purpose and belonging to their workforce. The key ingredient? Communication.
Beki Winchel
ESPN cuts 500 jobs, TikTok users create fan videos for election analysts, and Starbucks’ holiday cups are here
Also: The Washington Post responds to election anxiety with snarky TikToks, an e-commerce trends chart through COVID-19, Tesla sells out of its branded tequila, and more.
John Rampton
9 ways to bolster your daily productivity and efficiency
Focus on one goal at a time, cultivate “deep work,” and prioritize empathetic listening.
Brian Pittman
8 trust indicators to look for in the media you pitch
A media watchdog warns PR pros against working with misinformation sites.
Ted Kitterman
Penman PR’s Talicia Bosso shares hope for 2021
This Washington, D.C. pro says it’s time to acknowledge we are at our best when facing a challenge.
Ragan Insider Ted Kitterman
Crucial messaging advice to consider ahead of an unprecedented holiday season
With both customers and employees trying to navigate a resurging pandemic and holiday plans, how should organizations craft messages to keep all stakeholders safe?
Beki Winchel
The Gap deletes post-election tweet, ‘Baby Shark’ becomes most-watched YouTube video, and Snapchat adds follower counts
Also: The New York Times reaches 7 million digital subscribers, Pet Valu to permanently close, Warner Bros. answers backlash over ‘The Witches,’ and more.
Meghan Madhavan
Turning a negative perception issue into an opportunity
How the Entertainment Software Association’s “Game Generation” campaign helped the gaming industry shift the public narrative around video games.
