IPR just published a robust gameplan for comms pros eager to help increase inoculations and dispel skepticism among their fellow workers.
Also: Google shares outage information across its services, Pfizer tweets images of COVID-19 vaccine leaving its factory, Universal and Disney World Resorts seek engagement, and more.
What happens when the world’s largest annual health care event collides with an emerging global pandemic? Here’s how the team managed to respond.
Crisis comms veteran Andy Gilman offers advice to organizations based on his work with Johnson & Johnson and Tylenol, and later advising the Canadian government during the SARS outbreak.
Also: Pringles answers challenge by ‘Last Week Tonight with John Oliver,’ 40% of U.S. consumers will spend less during the holidays, ‘Grey’s Anatomy’ nabs Twitter engagement, and more.
With snark and vitriol reaching historic levels in online discourse, brands and PR agencies should consider level-setting for basic civility and decorum in their messages.
Also: Universal Orlando Resorts pokes fun at an old tweet, Home Depot’s quest to reunite toy with toddler goes viral, Twitter users ridicule Apple’s AirPods Max, and more.
Do you know what skeletons are luring in your organizations’ closets? Here’s how to make sure you aren’t caught by surprise.
Despite all the hardships the industry has faced in 2020, here’s what is giving hope to the European director for the lorries.
New data says 80% of employees have no motivation right now. Here’s how to inspire, encourage and uplift wrung-out colleagues.
Also: American to offer pre-flight COVID-19 tests, 70% of UK consumers say digital content affects perception of accompanying ads, remote meeting etiquette, and more.
Rachel Williams and Lisa LaVan from Social Chorus discussed how internal communicators and IT professionals can break down barriers during a recent Ragan webinar.
Amid rising climate change concerns, some activists are pushing the industry to avoid rehabilitating the image of fossil fuel producers. Recent investor activity from Exxon reveals the stakes in play.
Also: Microsoft embraces positivity and connection with its holiday commercial, Planters ages its mascot again, a guide to creating effective infographics, and more.
After a year of disruption and chaos, what about the practice of crisis communications is new and what’s the same as it ever was?
