Dustin Siggins
The cost of neglect: When a brand crisis takes years to arrive
Here are the consequences of brand neglect.
Crisis Communications
Lori Ruggiero
The murder of Brian Thompson must usher in a new era of health insurance PR
This tragedy has underscored an urgent need.
Jess Zafarris
One org, one voice: How to keep comms consistent in a charged political climate
During a keynote panel at Ragan’s 2024 Future of Communications Conference, top comms leaders highlighted strategies for cross-functional alignment amid polarization.
Jess Zafarris
Adjacency and ripple effects: Thinking dynamically in the face of crisis
How to think about crises—whether they’re yours or that of another organization.
Nicole Tidei
The role of influencers in natural disasters
They shouldn’t be dismissed during a crisis.
Casey Weldon
PR lessons from falsehoods about immigrants in Springfield, Ohio
Social media has made the spread of misinformation more prominent than ever.
Allison Carter
Why Edelman started its Counter Disinformation Unit
And what’s next in this evolving PR discipline.
Casey Weldon
PR insights gained from the Norfolk Southern train derailment response
Year-round communications helped develop ‘source of truth’ as situation unfolded.
Ragan Insider Casey Weldon
PR’s role in proactively combatting the spread of misinformation
Clear, concise internal messaging can prevent the organization from sharing bad info.
Ragan Insider Casey Weldon
Trusting your gut in crisis comms
Crisis plans must remain flexible in unique situations.
Casey Weldon
Comms strategies for navigating high-profile legal challenges
Transparency is key.
Jess Zafarris
A tightrope in heels: Comms advice for politically contentious times
Mercedez-Benz’s Christina Frantom offers up her best tips for internal and external comms practices during hot election seasons.
Allison Carter
By the Numbers: What executives are most worried about in the 2024 elections
Most think they’re prepared — but haven’t made plans in crucial areas.
Allison Carter
What a publicist thinks about weathering a viral controversy as ‘Green Dress Girl’
Rachel Parrish tells PR Daily about how she branded herself and bounced back from internet infamy.
Allison Carter
How to prepare to be targeted by activists
Tractor Supply Company, John Deere and Harley Davidson have all faced major pushback. Don’t be caught off guard.
