As organizations face ongoing chaos from the global pandemic and hot-button political strife, the comms role must help bring the right people to together to solve today’s challenges.
Also: Brands promote purpose initiatives on St. Paddy’s Day, creative comms weigh in on the necessity of a kickoff meeting, Walmart to offer digital vaccination records, and more.
Also: Nursing home chain responds to lawsuit, IPR releases research framework, California pushes for transparency on data collection, Twitter launches its first ‘Brand Bracket,’ and more.
Also: YouTube removed more than 30,000 videos with COVID-19 vaccine misinformation, Facebook tests video and ‘Stories’ ads, Society of Editors’ exec resigns, and more.
Also: Target and CVS partner on vaccine distribution, Twitter aims to launch ‘Spaces’ in April, 58% of creative teams have larger workloads, and more.
Also: T-Mobile asks users to opt-out of data collection, 42% of women say COVID-19 stops them from asking for raises or promotions, Nike announces new executives after crisis, and more.
Also: Lowe’s launches CSR initiative for its 100th birthday, only 41% of men are ready to tackle gender inequality, Taco Bell joins the NFT bandwagon, and more.
The effort to grab attention on Twitter backfired as the fast-food chain drew criticism for invoking tired and offensive stereotypes.
Also: Twitter’s Jack Dorsey to sell his first tweet as an NFT, H-E-B announces mask policy, despite loosened state restrictions, Royal Family’s tone-deaf tweet after Oprah interview, and more.
Creative collaboration can still take place on video chat, if you follow a few simple steps.
Also: Sinclair Broadcast Group to lay off nearly 600 employees, Chipotle and e.l.f. Cosmetics partner on product line, the best phrases for PR pros to hear, and more.
As marketers try to catch up to the latest science around gender identity and update products for modern consumers, they must take care to bring their audiences along for the ride.
Also: Mental Health America’s recent report highlights high employee burnout and stress, Reese’s introduces all-peanut butter cups, Facebook tests ‘Bars’ app, and more.
Also: Six Dr. Seuss titles will no longer be published due to racist imagery, brand managers ramp up content for Women’s History Month, 66% of marketers are boosting online lead-gen budgets, and more.
Also: Arby’s takes aim at McDonald’s with new fish sandwich, Brazo Electric Power files for bankruptcy, Apple and Target team up to attract more consumers, and more.
