Also: FTC sues Match.com over deceptive marketing, Norwegian Cruise Line ditches plastic bottles, Marshall’s (finally!) opens an online store, and more.
Also: Juul seeks fresh start with new CEO, Fiat Chrysler mum on emissions scandal, Comscore takes hit over SEC settlement, and PR pros sound off about the press release.
See how Ragan Consulting Group can help your organization transform the way it reaches audiences.
Also: Amtrak blames millennials for dining car’s demise, storytelling wisdom from Toyota and Hilton, and why you should combine newsrooms with social media.
Landing coverage in reputable news outlets is essential in this era of dwindling public trust. Skilled practitioners can seize the moment, with help from technology for metrics and scale.
The company launched a digital radio show to highlight important behind-the-scenes stories. The program offers significant lessons for brand managers and communicators.
In his Ragan conference keynote at Disneyland, Lou Dubois details how the global hotelier put the focus on employees and guests, offering takeaways for enthusiastic attendees.
Avoid deluging your audiences with information, no matter how cerebral they might be. Woo the hearts, and minds will follow. Here are key takeaways from our conference at Disneyland.
Also: NBCUniversal launches ‘Peacock’ streaming service, AT&T disputes fraud claims, Snapchat takes swing at transparency on political ads, and more.
Also: Gen Z devoted to their online platforms, social media takeaways from Toms, racist comments overshadow ‘SNL’ casting breakthrough, and more.
Fewer content marketers used influencers in 2019 than they did in 2018, but those that did take advantage of influencer marketing were pleased with the results.
Also: Alabama dean resigns amid Twitter furor, T-Mobile vows to investigate purported overcharges, and Burger King’s ‘Escape the clown’ campaign.
Enter PR Daily’s Video & Visual Awards to showcase your powerful visual stories. Deadline for submissions is Nov. 1.
The university’s robust storytelling is reeling in a wider audience, landing more media coverage, and showcasing superstar faculty members.
How you find new employees and engage with your wider community is moving on to social media channels—and that means PR pros should be involved in the process.
