Audi’s Super Bowl campaign evokes memories of Nazi Germany: Get ready for a PR blitzkrieg
This is one of those stories that make you shout: What were the PR people thinking?!? As part of German automaker Audi’s run-up to the Super Bowl, it launched a campaign based around the “Green Police,” which enforce ways to protect the environment. But here’s the thing: The Green Police was actually a Nazi organization that helped hunt and persecute Jewish people. And remember, Audi is a German company. “The implications of Audi’s choice of name for their campaign cou…
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