How I Got Here: PRSA’s 2024 Chair Joseph Abreu embraces innovation
Joseph Abreu of PRSA shares how he stays creative and motivated.
Joseph Abreu of PRSA shares how he stays creative and motivated.
We caught up with Blow to get her take on the current work of a PR pro and how she sets herself and her team up for success every day.
Also: Uber’s CEO apologizes to dogs, Netflix raises subscription prices, and more.
Also: Coke ads respond to backlash over formula change, hospitality and travel brands hopeful for business travel and Snickers pulls homophobic ad.
Also: BarkBox embraces risqué humor to boost its holiday buzz, Dunkin’ wins big from influencer campaign, Qatar Airways markets ‘travel bubble’ holiday, and more.
Mary Free Bed Rehabilitation Hospital in Michigan is observing National Rehabilitation Awareness Week with ‘Miracles in Motion,’ highlighting some exceptional patients and staff.
Although there can be gray areas in communications, there are some definite taboos when managing clients and the media. Etiquette is important. Here are a few rules to adopt.
The head of the Public Relation Society of America offers a path to redemption for Rutgers University, which fired its head coach this week because of his violent behavior.
Rosanna M. Fiske, chair and CEO of the Public Relations Society of America, says the industry can’t afford to spend years arguing over the most effective social media metrics.
Only 14 of B-M’s 2,200 employees are members of the Public Relations Society of America and thereby subject to its code of conduct. Is that a factor?
Committing to Pride isn’t just about joining in the celebration, but providing meaningful support for LGBTQ+ communities.
Plus: NPR punishes editor who published critical article; Crocs and Pringles team up for silly collab.
New data from Edelman and LinkedIn reveals that good thought leadership is vital for B2B sales and retention.
Plus: Taylor Swift is named Person of the Year, another person dies after drinking Panera Charged Lemonade.
Use these documents to create your own ethical frameworks for AI.