WINNERS
GRAND PRIZE
Campaign of the Year
Campaign of the Year
Honorable Mentions
- Delta Dental of California: Taking Menopause from a Whisper to a Shout: The Overlooked Oral Health Connection
- Hulu: Only Murders in the Building Season 3
- Opera Norway: Tabfulness Campaign
- SEGA of America, Inc.: SEGA’s “Sonic Superstars” Brings a Fresh Spin to Classic 2D Sonic the Hedgehog in a Brand-New High-Speed Adventure
- Texas Tech University: Eyes on the Horizon: Texas Tech University Centennial Campaign
- Zumba Fitness: Zumba Responsibly
Campaign of the Year
Strategy of the Year
Strategy of the Year
Honorable Mentions
- ABB: Infrastructure Campaign
- IMA Financial Group: IMA Content stack
- Motorcycle Safety Foundation: 50 Years of Riding with the Motorcycle Safety Foundation
Strategy of the Year
Team of the Year
Team of the Year
Honorable Mentions
- Beacon Digital Marketing: Content & SEO
- Daversa Partners: Marketing & Communications Team
- IMA Financial Group: IMA Financial Group Marketing Team
- National Geographic: National Geographic PR Team
Team of the Year
CONTENT MARKETING CAMPAIGNS
B2B Campaign
B2B Campaign
Honorable Mentions
- Aggreko: Demystifying New Technologies
- GM Defense: Modernizing Military Mobility
- Raistone: 2023 Content Marketing Strategy
B2B Campaign
Campaign for Educational Institution
Campaign for Educational Institution
Honorable Mentions
- Lee Andrews Group: Pope Valley Unified Crisis Communications
- Milton Hershey School: The Unique Philanthropist: 100th Anniversary Campaign
- Purdue Global: Purdue Global Comeback Campaign
Campaign for Educational Institution
DE&I Communications
DE&I Communications
Honorable Mentions
- Experience Columbus: Experience Columbus’ Minority Business Program
DE&I Communications
Editorial Strategy
Editorial Strategy
Honorable Mentions
- ServiceNow: Brand Thought Leadership
Editorial Strategy
Executive Visibility
Executive Visibility
Honorable Mentions
- Coca-Cola Consolidated: Fostering Connection & Engagement with Executive Leadership
Executive Visibility
Healthcare Campaign
Healthcare Campaign
Honorable Mentions
- Abiomed: Tiny but Mighty: World’s Smallest Heart Pump Makes Huge Difference in Heart Health Awareness
- Delta Dental of California: Taking Menopause from a Whisper to a Shout: The Overlooked Oral Health Connection
- Medical University of South Carolina: MUSC Bicentennial Documentary
Healthcare Campaign
Influencer Marketing
Influencer Marketing
Honorable Mentions
- 9Rooftops: PA Lottery Makes the Holidays Festive with Holiday Scratch-Off Tickets
- Deutsch Family Wine & Spirits: Yellow Tail Fresh Twist Influencer Campaign
- RTX: How the World's Most Powerful Fighter Jet Engine is Made
- Sanofi and Ruder Finn: Launching The 1 Pledge Movement
Influencer Marketing
Integrated Content Marketing
Integrated Content Marketing
Honorable Mentions
- ABB: Infrastructure Campaign
- Circana: Circana Complete Beauty
- El Pollo Loco: 12 Days of Pollo
- Philip Morris International: Philip Morris International - Rethink Disruption
- The Permanente Federation: The Permanente Federation, Kaiser Permanente Advanced Care at Home Integrated Content Marketing Campaign
- Traackr & Changemaker Communications: Traackr's Top Beauty Creators 2023
Integrated Content Marketing
Media Relations Campaign
Media Relations Campaign
Honorable Mentions
- Miami University: What are the odds? Same room assignment 33 years apart.
- Nikon: Nikon Small Word 2023
- SEGA of America, Inc.: SEGA’s “Sonic Superstars” Brings a Fresh Spin to Classic 2D Sonic the Hedgehog in a Brand-New High-Speed Adventure
- WagerWire: Creating Movement: HPL & WagerWire
Media Relations Campaign
Product Launch
Product Launch
Honorable Mentions
- Opera: Opera One Launch
Product Launch
Public Health Campaign
Public Health Campaign
Honorable Mentions
- Delta Dental of California: Taking Menopause from a Whisper to a Shout: The Overlooked Oral Health Connection
- Initium Health: Strong as Granite
Public Health Campaign
Purpose-Driven Campaign
Purpose-Driven Campaign
Honorable Mentions
- Call of Duty Endowment: Loot for Good
- ESPN: ESPN's Wish Granting
- Milton Hershey School: The Unique Philanthropist: 100th Anniversary Campaign
- Nutrien: Conversations Campaign
Purpose-Driven Campaign
Technology Campaign
Technology Campaign
Honorable Mentions
- ABB: Infrastructure Campaign
- Quantum Xchange: Tales From the Crypto
Technology Campaign
Thought Leadership Campaign
Thought Leadership Campaign
Honorable Mentions
- Delta Dental of California: Taking Menopause from a Whisper to a Shout: The Overlooked Oral Health Connection
- Exos: Finding Flow campaign
- INFUSEmedia: Outlook 2024
- PA Consulting: Healthier at Home
Thought Leadership Campaign
Travel, Hospitality and Tourism Campaign
Travel, Hospitality and Tourism Campaign
Honorable Mentions
- Outside Inc: Adventure Under the Radar in South Dakota
- The Lake House on Canandaigua: Shine Bright: A Solar Eclipse Spectacle for The Lake House on Canandaigua
Travel, Hospitality and Tourism Campaign
CONTENT MARKETING FOR THE PURPOSE OF
Content Marketing for the Purpose of Brand Awareness
Content Marketing for the Purpose of Brand Awareness
Honorable Mentions
- AARP: Right Again! Trivia
- Aggreko: Demystifying New Technologies
- Delta Dental of California: Taking Menopause from a Whisper to a Shout: The Overlooked Oral Health Connection
- FORTUNE Brand Studio and JBS USA: Creating lasting change in hometown communities
- Just Drive Media: RingCentral
- Prime Video: Reacher Action Figure Stunt
- Milton Hershey School: The Unique Philanthropist: 100th Anniversary Campaign
- Purdue Global: Purdue Global Comeback Campaign
- SIX: Relaunch SIX Blog
- Texas Tech University: Eyes on the Horizon: Texas Tech University Centennial Campaign
Content Marketing for the Purpose of Brand Awareness
Content Marketing for the Purpose of Employee Engagement
Content Marketing for the Purpose of Employee Engagement
Honorable Mentions
- Korn Ferry: Be More Than
- Lamb Weston: Purpose, Mission & Values
- UC Davis Health: Believe in Better Brand Campaign Internal Launch
Content Marketing for the Purpose of Employee Engagement
Content Marketing for the Purpose of Executive Communications
Content Marketing for the Purpose of Executive Communications
Honorable Mentions
- Hulu: Hulu Executive Communications Campaign
Content Marketing for the Purpose of Executive Communications
Content Marketing for the Purpose of Lead Generation
Content Marketing for the Purpose of Lead Generation
Honorable Mentions
- Daversa Partners: Marketing & Communications Team
Content Marketing for the Purpose of Lead Generation
Content Marketing for the Purpose of Talent Recruitment or Retention
Content Marketing for the Purpose of Talent Recruitment or Retention
Honorable Mentions
- Perituza Software Solutions: Where Innovation, Team Culture, and Giving Back Meet
Content Marketing for the Purpose of Talent Recruitment or Retention
CONTENT MARKETING STRATEGY & ASSETS
Annual Report
Annual Report
Honorable Mentions
- Aspire Indiana Health: 2023 Annual Report
- Novant Health: 2022 Annual Report
Annual Report
Article or Series
Article or Series
Honorable Mentions
- University of Illinois System: Real Impact: University of Illinois System
- Vizient Inc.: Spotlight on Maternal Health
Article or Series
Brand Journalism/Online Newsroom
Brand Journalism/Online Newsroom
Honorable Mentions
- Porter Novelli for Microsoft Source: Microsoft Source
Brand Journalism/Online Newsroom
Branded Content Series (Print or Digital)
Branded Content Series (Print or Digital)
Honorable Mentions
- MissionSquare Retirement: MissionSquare Retirement Content Marketing
- Purdue Global: Purdue Global Comeback Campaign
- Purdue University: Purdue Motorsports Engineering Partnership
- ServiceNow: Brand Thought Leadership
Branded Content Series (Print or Digital)
Branded Content Site
Branded Content Site
Honorable Mentions
- The Content(ed) Copywriter: White Lady Funerals – Brand Reposition
Branded Content Site
Branded Podcast
Branded Podcast
Honorable Mentions
- Ametros: It's Settled-The Ametros Podcast
- Buildertrend: "The Building Code" Podcast
- Circana: Circana Growth Insights
- Korn Ferry: Korn Ferry Briefings Podcast
Branded Podcast
Content Distribution Strategy
Content Distribution Strategy
Honorable Mentions
- Eaton Corporation: Advocacy at scale
- Purdue University: Purdue Motorsports Engineering Partnership
Content Distribution Strategy
Corporate Blog
Corporate Blog
Honorable Mentions
- Cisco: WeAreCisco Blog
- iQ 360 Inc.: iQ 360 Blog
- SIX: Relaunch SIX Blog
Corporate Blog
E-Newsletter
E-Newsletter
Honorable Mentions
- Broward County Library: Senior Spotlight eNewsletter
- Peppercomm: Peppercomm's Wit + Wisdom Newsletter
- Teladoc Health, Inc.: Teladoc Health Chronic Condition Management Newsletter
E-Newsletter
Event (Live or Virtual)
Event (Live or Virtual)
Honorable Mentions
- CeraVe: CeraVe Acne Academy
- Children's Health: Children’s Health 2023 Beyond ABC Report and Symposium Spurs Action for Youth Mental Health Crisis
- Circana: Circana Growth Summit
- IMA Financial Group: Putting People First: IMA's Employee Benefits Summit Champions Human-Centric Content
- Prime Video: Reacher Action Figure Stunt
- PayIt: 2023 Digital Government Excellence Symposium
- runDallas: HCK2 Partners
- Ubisoft: Skull and Bones 'Impress The Kingpin' Activation
Event (Live or Virtual)
Innovative Use of Content
Innovative Use of Content
Honorable Mentions
- imre: STIHL Weather-Based Social Targeting
- Quantum Xchange: Tales From the Crypto
Innovative Use of Content
Long-Form Video
Long-Form Video
Honorable Mentions
- 9Rooftops: Greatness Grown
- Feed Media: Industry videos
- Medical University of South Carolina: MUSC Bicentennial Documentary
Long-Form Video
Microsite
Microsite
Honorable Mentions
- IMA Financial Group: IMA Client Microsite
Microsite
Multiplatform/Omnichannel Content
Multiplatform/Omnichannel Content
Honorable Mentions
- Atrium Health: MoMo Twins
- Lee Andrews Group: Driving Inclusivity: Branding and Empowering the Access for All Initiative
Multiplatform/Omnichannel Content
Overall Use of Video
Overall Use of Video
Honorable Mentions
- Aspire Indiana Health: CEO retirement video
- Opera Norway: Tabfulness Campaign
- Purdue Global: Purdue Global/AP Video Hub - Campus Insights
Overall Use of Video
Publication (Print or Digital)
Publication (Print or Digital)
Honorable Mentions
- The Content(ed) Copywriter: Cicada x Tech23 Insights Report
- World Vision U.S.: World Vision magazine
Publication (Print or Digital)
Short-Form Video
Short-Form Video
Honorable Mentions
- ABB: Infrastructure Campaign
- Aggreko: Demystifying New Technologies
- Aptive Environmental: This or This Commercial
- Flagler College: WFCF 30th Anniversary
- Opera Norway: Tabfulness Campaign
- Purdue University: All Hail Purdue!
Short-Form Video
Use of Artificial Intelligence/Machine Learning
Use of Artificial Intelligence/Machine Learning
Honorable Mentions
- IMA Financial Group: Leveraging AI: Prompt Prose and the AskIMA Initiative
Use of Artificial Intelligence/Machine Learning
Use of Illustration or Animated Design
Use of Illustration or Animated Design
Honorable Mentions
- IMA Financial Group: Capturing Targeted Audiences Through Clear Visual Identity
- Noisy Trumpet Communications, San Antonio Museum of Art “Still Brewing Art”
- Purdue University, Semiconductor Campus Illustration
Use of Illustration or Animated Design
Use of Research/Surveys
Use of Research/Surveys
Honorable Mentions
- Digital Third Coast: America’s Changing Views on Marriage: Research and Survey-Based Media Relations Campaign
- Opera GX: Panic Button
- ServiceNow: Brand Thought Leadership
- SIX: The Future of Finance Study
- The Harbinger Group: Leveraging Survey Insights to Strengthen RevSpring’s Industry Expertise
Use of Research/Surveys
Use of SEO
Use of SEO
Honorable Mentions
- Digital Third Coast: Sober Curious Nation: SEO Link Building Campaign
- UC Davis Health: Cultivating Health Blog SEO
Use of SEO
Use of Social Media
Use of Social Media
Honorable Mentions
- ABB: Infrastructure Campaign
- Aggreko: Demystifying New Technologies
- AHIP: Social Content Strategy Refresh
- Army & Air Force Exchange Service: Expanded Patronage
- BERNINA of America: BERNINA 790 PRO Launch
- Hallmark Media: The Way Home Season 2
- Philip Morris International: Philip Morris International - Best Use of Social Media (LinkedIn)
Use of Social Media
Use of White Paper/Special Report
Use of White Paper/Special Report
Honorable Mentions
- SIX: The Future of Finance Study
Use of White Paper/Special Report
Video Series
Video Series
Honorable Mentions
- 9Rooftops: Greatness Grown
- Buildertrend: Behind the Business
- Destination Cleveland: The Land for Life Storytelling Project
- Peoples Gas System: People of Peoples Gas
- William Grant & Sons Inc.: Quest for Craft
