10 ways to produce more effective employee communications

Businesses are typically hyperfocused on attracting and engaging customers, investors, media members, analysts and community members—but what about their own people?

Organizations often overlook communication with their most important constituency— employees. High-performing organizations make employee communications a priority. They recognize that an engaged workforce is essential for their success, and they prioritize clear, consistent communication.

Here are 10 tips for effective communication with employees:

Be clear and concise.

Overwriting and using technical jargon will lead to confusion and misunderstandings.

Set the tone at the top.

CEOs and senior leaders should lead by example. They should be visible and accessible, and understand the correlation between strategic employee communication and the achievement of organizational goals.

Understand your employees.

It’s important to communicate differently with different audiences. Consider surveying them regularly and asking whether they are getting the information they need.

Use many channels.