PR 101 for bloggers
For years, PR people have been the punching bag for reporters who relate one bad-pitch story after another. Now that there are more bloggers than reporters, the misery of receiving a completely irrelevant pitch is a shared experience. This post from Buzz Bin is aimed at bloggers, with some practical advice on how to work with public relations professionals, including writing an “About Me” section on your blog. Good advice. — Claire Celsi
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