3 purposeful steps corporate America can take to address racism
Action—not words alone—is the only way the business community can move forward. Not sure what to do or where to start? Here’s some guidance.
It’s time to go beyond the “statement” to address systemic racism.
As the adage goes, “things come in threes.” We are facing a global health pandemic, economic uncertainty and instability, and national protests to end systemic racism and police brutality. Each individually is challenging but together they create a perfect storm, a trifecta of circumstances that combined could have a devastating impact on corporate America.
Yet, in all of this, there is a great opportunity for corporations to reaffirm their purpose, lean in to affect change to address systemic racism and show their commitment to their people. While the national discourse has addressed them as disparate issues, they are connected, and corporations must embrace the dual responsibility of achieving business goals and making a positive impact on society.
A global pandemic
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