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Not sure what to get as holiday gifts for the word nerds and grammar sticklers in your life? Try these suggestions.
12/10/2014 2:52:06 PM
Believe it or not, PR pros can take a page from The Brothers Grimm's stories and other classic texts about fantastical lands and creatures.
12/4/2014 2:52:02 PM
Do you find yourself using the term 'a lot' with regularity? Break the habit with these more-specific synonyms.
11/19/2014 2:52:57 PM
Do the stories you're telling on behalf of your brand show your real passion? Do they have a protagonist and antagonist? They should.
11/13/2014 2:52:40 PM
There's a science to crafting headlines that attract readers and earn high search engine rankings.
10/28/2014 1:52:12 PM
The words you use matter. If you’re repeating negative terms back to reporters or using words no one outside your industry understands, it’s time to revise your lexicon.
10/24/2014 1:52:55 PM
If you're one of the many Netflix subscribers binge-watching the newly added series, you can learn some things along the way.
10/13/2014 1:49:22 PM
If you want to be viewed as 'eloquacious' rather than 'bellignorant,' you may want to try out these portmanteaus.
10/1/2014 1:52:03 PM
PR pros looking to tell their clients' stories can look to classic tales full of conflict, drama, and excitement as a template.
9/11/2014 1:52:10 PM
Words that are spelled differently but sound the same can be the cause of some serious confusion. Here's some help to get it all straight.
9/10/2014 1:52:34 PM
It's common for PR professionals to run into writer's block ever now and again. Try these ways to lift the burden.
8/22/2014 1:53:33 PM
No matter what type of writing you're doing, these tips can help liven up limp copy.
8/21/2014 1:46:56 PM
Blogging may not get the attention it once did, but it remains an invaluable tool for PR professionals looking to raise their profile.
8/18/2014 1:51:43 PM
For many professionals, acronyms and initialisms are simply an unwelcome fact of life, but they can at least ensure they're being used properly with these guidelines.
8/14/2014 1:47:18 PM
Stories that position your customers as 'heroes' overcoming struggles, with your product as the 'sidekick' will be more memorable and shareable than any old sales pitch.
8/11/2014 1:51:01 PM