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A blueprint for the perfect tweet
By Kristin Piombino | Posted: March 5, 2013
A tweet only has 140 characters. It can't be that hard to write a good one, right?
Wrong.
With such a small amount of characters at your disposal, you need to make the most of each one.
Lucky for you, this infographic from MarketingThink.com makes it simple to draft a
perfect tweet.
The perfect tweet consists of three main parts: your message, a link and blank space. Here's a peek at what each section should include:
Message:
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Call to action: Tell readers what you want them to do.
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Hashtags: Include one or two to increase your reach among people who don't follow you.
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Tone: Use your own voice, but in a professional way.
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Format: Use a mix of headlines, questions and statistics to drive clicks and retweets.
Link:
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Shortened URLs: Bit.ly links earn the most retweets.
Blank space:
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Leave room for at least 20 characters at the end of your tweet so retweeters can add comments.
Check out the graphic:
(View a larger image.)

Kristin Piombino is an editorial assistant at Ragan.com.