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Sure, Snickers and Skittles are tantalizing to the taste buds, but communicators might find these six sweet tips equally satisfying.
5/23/2013 4:00:55 PM
The smilies, frowny faces, and sideways looks that people type using keyboard symbols are fun and lighthearted, but they’re not appropriate for every business conversation.
5/22/2013 1:53:59 PM
After the latest in a string of devastating storms slammed Oklahoma Monday afternoon, relief agencies and government officials took to the Web to provide news and opportunities to help.
5/22/2013 1:46:01 PM
Just because a shiny, new platform or digital network is dangled in front of marketers doesn’t mean your company should necessary be on it.
5/21/2013 1:52:40 PM
When disaster hits, both the media and the public hit the Web.
5/20/2013 1:47:44 PM
Enthusiasm, versatility, and effectiveness are musts in today’s business environment. Looks for these signs that you need to move on.
5/17/2013 1:52:53 PM
Some fold auto-retweets one upon another, like a hall of mirrors—and that’s just one trick. Is there any substance to them? The author casts a skeptical eye toward these online charlatans.
5/15/2013 1:52:56 PM
A major online player says the microblog’s real-time nature provides its staff job security and that the Gray Lady staff is ‘not guaranteed a future.’
5/14/2013 1:51:14 PM
Jay Baer offers an easy-to-follow guide to develop your brand’s social strategy.
5/14/2013 1:48:34 PM
If your job or business relies on social media, take a look at these lesser-known gems that can save you time and headaches.
5/10/2013 1:45:01 PM
Chief among them, of course, is that the challenges keep increasing and growing ever more complex. Here is a snapshot of what one can expect in the current terrain.
5/6/2013 1:49:12 PM
The author committed a small gaffe on social media that came back to haunt her. You can (and should) learn from her mistakes.
5/3/2013 1:45:20 PM
A congressman claims he ‘punked’ the press, gaining attention by sending a tweet and deleting it. Would this practice work for an edgy brand?
4/30/2013 1:53:14 PM
It’s a blunder that snares a number of people on LinkedIn and elsewhere. The author explains how—and why—to avoid it.
4/26/2013 1:50:49 PM
From videos to SlideShare presentations to quotes, consider adding these content types to your editorial or social media calendar.
4/26/2013 1:49:42 PM