Results for Articles:
Brand managers must be even savvier to capture the attention of audiences over the long Thanksgiving weekend.
11/26/2014 2:59:02 PM
The apparel retailer has listened criticism over treating plus-sized customers differently from others, and is making changes.
11/26/2014 2:57:55 PM
These three clichés have irritated and worried good speakers and able speechwriters more than deadlines—even more than ceremonial speeches.
11/26/2014 2:56:38 PM
Recent reports suggested the iconic horses would be moved to the stables in favor of millennial-friendly marketing. The beer's brand managers say it isn't so.
11/26/2014 2:55:00 PM
Pitches, plans, placement, and media coverage were the themes of the 2014 Media Relations Awards. The judges admired entrants' creativity and successes. Congratulations to each of our winners!
11/26/2014 2:54:50 PM
PR is a stressful, time-consuming, crisis-filled, sometimes thankless job. Here's why professionals should give thanks for those often-difficult aspects of the work they do.
11/26/2014 2:53:25 PM
PR pros can access reams of tips about writing and pitching successfully, but they can also learn quite a bit from considering what not to do.
11/25/2014 2:52:36 PM
Find out why your organization NEEDS brand journalism at this can’t-miss workshop.
11/25/2014 2:50:18 PM
Commentators called the stance expressed by the airline’s chief human resources officer ‘gutsy,’ but they also pointed out that it may alienate customers.
11/25/2014 2:49:43 PM
Communication pros should take note: No matter how good of a liar you think someone might be, their eventual fall can ruin more than the immediate truth ever could.
11/25/2014 2:48:19 PM
Following in the footsteps of several airlines, a few hotel chains have started to penalize last-minute changes to reservations. Is this a smart PR move?
11/25/2014 2:46:07 PM
PR Daily readers were thirsty this week. Our top stories include pieces about Coca-Cola, Kim Kardashian's champagne photos, and when PR pros need to imbibe. That and more in the roundup.
11/24/2014 2:52:34 PM
Edward Bernays, widely regarded as the father of PR, still has a lot to teach about the field.
11/24/2014 2:47:22 PM
The superstar golfer is the latest victim of the so-called "Streisand effect" after he complained about a Golf Digest column.
11/24/2014 2:46:24 PM
Even the most savvy among us makes mistakes from time to time, but avoiding these common missteps will greatly help your efforts.
11/24/2014 2:45:56 PM