Results for Articles:
If you're only sending your releases to reporters, or only posting them to your website, you could be doing so much more. They're versatile.
8/29/2014 1:46:18 PM
For PR professionals and their clients, no news is decidedly not good news.
8/29/2014 1:45:02 PM
PR professionals and SEO specialists have a lot in common, and the two fields are growing even closer together. Both groups can learn something from one another.
8/28/2014 1:45:23 PM
Looking for some guidance to help your next email blast to reporters get some needed attention? These blogs, communities, and guides can help.
8/27/2014 1:47:12 PM
Organizations have every right to manage their own public relations, but if they do, they aren't availing themselves to these techniques PR pros learn over their careers.
8/22/2014 1:45:27 PM
Doing your job duties, even if you do them exceptionally well, may not be enough to make you a true star in your workplace. Try these activities to raise your profile even further.
8/20/2014 1:56:55 PM
Is a blogger with whom you work saying things he or she shouldn't about your organization? Try these methods of calming the situation.
8/20/2014 1:45:06 PM
An Edelman blog post about viewing Robin Williams' suicide as a carpe diem moment was misguided, and made the PR profession look bad.
8/18/2014 1:49:52 PM
Is your relationship with an agency or a client headed for a disaster? These questions can help you take the pulse.
8/15/2014 1:53:53 PM
Reporters don't have time to read a flowery novella full of self-congratulation. Give them verifiable information, and they'll respond.
8/15/2014 1:52:25 PM
A few basic things that can take your newsroom from pretty good to great: mobile optimization, multimedia, speed, and a few other features.
8/15/2014 1:45:16 PM
A lengthy article in The Atlantic examines the reasons why women have nearly two-thirds of PR jobs. There is a litany of reasons.
8/14/2014 1:52:40 PM
Spin is, in a word, lying. That's not what ethical PR professionals do.
8/14/2014 1:45:25 PM
The waning days of summer can seem slow, but they don't have to be. All it takes is a little effort and a keen eye for media opportunities.
8/13/2014 1:47:14 PM
Bloggers and reporters are flooded with pitches every day, but pitches with certain elements always rise to the top.
8/8/2014 1:53:47 PM