When Twinkies—among other Hostess products—were salvaged this summer, it restored a sense of confectionary euphoria to the snack aisle, but it also brought to mind other discontinued products
we long to have back on store shelves.
General Mills obviously shared our sentiments. After an extensive hiatus, the company recently announced
the exhuming of two monster-themed cereals in time for Halloween—Fruit Brute and Fruity Yummy Mummy.
However, some products get killed off by brands and consumers for valid reasons.
[RELATED: Hear powerful case studies from The Coca-Cola Company, Walmart, and Whole Foods Market in October at Microsoft's HQ.]
With that in mind, we’ve amassed an assortment of not-so-dearly departed consumer goods and market failures that we hope we never see again:
1. Cheetos Lip Balm
2. Disco … anything
3. Myspace—Let it be, JT.
4. The Palins (and company)—Don’t want them in office, not in Playgirl, not “dancing” with other D-listers or anywhere on my television.
5. Purple Heinz EZ Squirt Ketchup
6. Crystal Pepsi
7. Chrysler’s PT Cruiser
8. Lay’s WOW Potato Chips—Technically, these were quietly rebranded as “Light.”
9. Cosmopolitan Yogurt—Sex sells, just not cultured dairy.
10. Sinead O’Connor’s career
11. Cavemen—Both the TV series and the Geico ads that inspired it.
12. Linens ’n’ Things—It didn’t even have a “beyond” section.
13. News of the World
15. Baby Wee Wee
16. United States Football League
17. Windows Vista
18. Gerber Singles
19. Nerds Cereal
20. Coors Rocky Mountain Sparkling Water
21. Bank of America debit card fees
Honorable Mention: Clairol’s Touch of Yogurt Shampoo; Adidas JS Roundhouse Mid sneakers (“shackle” shoes); Mattel’s Earring Magic Ken; and Celery Jell-O.
Agree? Disagree? What else might you add?