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Avoid giving away junk, be creative and try your best to make the contents of the bags memorable without being offensive.
5/28/2015 4:00:43 PM
Former New York Gov. George Pataki announced his presidential bid with a video; former U.S. Sen. Rick Santorum made a speech the old-fashioned way.
5/28/2015 1:58:35 PM
Marketing pros shoulder the responsibilities of constantly churning out good content and finding potential consumers. Creating a quiz can satisfy both.
5/28/2015 1:57:03 PM
In this era of the short attention span, visual elements are vital to online branding and communication overall. Try these approaches to help yours grab your audience's attention.
5/28/2015 1:56:12 PM
Job seekers can get the chance to write for Facebook with this week’s featured listing.
5/28/2015 1:55:52 PM
Gather strategies from over 20 experts at our upcoming Corporate Communications Conference in Chicago this June.
5/28/2015 1:50:35 PM
Many consumers think having control of their information is important, but they have low expectations that brands, advertisers and social media platforms provide it.
5/28/2015 1:48:37 PM
Marketing professionals using the enterprise version of the link-shortening tool now have access to insights on when, where and how links are shared.
5/27/2015 1:53:15 PM
Our Employee Comms, PR and Social Media summit is back – and you can save $200 on your registration before Aug. 28.
5/27/2015 1:50:33 PM
It's not just about recruiting them. It's about maintaining their enthusiasm and rewarding them.
5/27/2015 1:47:11 PM
The keyboards are designed to prevent diners from getting grease on their phones if they eat while they work.
5/27/2015 1:45:02 PM
Walt Disney evokes powerful memories and is adept in social media, listening, conversing and taking action to create new memories and new fans.
5/26/2015 1:53:50 PM
The fashion brand's rewards program helped amplify content and encouraged fans to create their own content.
5/26/2015 1:48:43 PM
'The Late Show' just ended its 22-year run. Marketers can glean insight for subject lines from the host's top ten lists and other signature bits.
5/22/2015 1:53:04 PM
An AdWeek editor shared some of his special sauce for headlines that provoke without being salacious.
5/22/2015 1:52:07 PM