Results for Articles:
The shooting spree at a Colorado cinema warrants compassionate and accurate media coverage, but how should your organization respond in the aftermath of a disaster?
7/23/2012 1:59:57 PM
Patrick Sandusky, the chief communications officer at the U.S. Olympic Committee, spoke to PR Daily about the recent PR crisis that gripped the organization.
6/26/2012 1:56:00 PM
A sturdy image doesn’t equal big profits, but there’s a movement afoot, says one PR professional.
5/8/2012 1:59:25 PM
There’s another side to every story, and the companies behind the recently reviled ‘pink slime’ meat hope you listen to their side, too.
3/29/2012 1:58:18 PM
The fashion jewelry retailer waited two days to respond to a blog post charging it with using an independent U.K. company's designs.
2/28/2012 2:55:10 PM
The release tried to tout his credentials as a philanthropist, but instead landed a blog story in which he’s repeatedly mocked.
2/21/2012 2:55:28 PM
Facebook is on the list. Does that sound right to you?
1/17/2012 2:57:43 PM
Protecting your brand in a firestorm of public backlash can carry a huge price tag, one comparable to—gasp!—your legal bills.
10/17/2011 1:57:48 PM
A new report from Altimeter Group found that companies could avoid or diminish three-fourths of social media crises with additional resources.
9/1/2011 1:58:11 PM
Many television news programs will take a side, and if it’s not that of your client, get ready for a shellacking. Here’s how to play defense against broadcast journalists.
7/14/2011 1:59:38 PM
Instead of relying on a press release, Chesapeake Energy went to Twitter and Facebook to deflect criticism.
7/6/2011 1:55:18 PM
In a letter that’s gone viral online, a woman says she witnessed a Starbucks employees berating a gay employee. The company has offered a three-pronged response.
6/16/2011 1:58:40 PM
A report alleging the cyclist took performance-enhancing drugs was supposed to be a slam dunk. Instead, Armstrong’s preemptive tweet offers a lesson in finely tuned PR.
5/27/2011 1:53:59 PM
The media organization calls BP a ‘textbook example how not to handle PR,’ blames its woes partly on ‘outside consultants.’
4/21/2011 1:54:38 PM
The company has also issued an apology for the videos advertising the Manwich.
4/8/2011 1:59:58 PM