Results for Articles:
The company has finally reached a settlement with Gulf coast states, five years after the Deepwater Horizon spill, but will its reputation ever recover?
7/9/2015 1:51:51 PM
The network’s chairman, Andrew Lack, announced the anchor would get a ‘second [chance]’ in his new role at MSNBC, while Holt’s took over ‘NBC Nightly News.’ Williams gave another apology in an interview with Matt Lauer.
6/22/2015 1:48:58 PM
Rather than point fingers at people who violate water use restrictions, communicators should lead constructive action.
6/19/2015 1:52:38 PM
Dr. Tim Hunt's comments about 'girls' in labs got him in trouble, and his attempt to apologize didn't help his cause.
6/15/2015 1:49:25 PM
The ice cream company was damaged by its recall crisis, but it also had tons of support from die-hard fans. Here's why.
6/11/2015 1:52:18 PM
The indictment against international soccer officials includes a line about 'agreements regarding sponsorship of the Brazilian national soccer team by a major U.S. sportswear company.' Nike issued a statement.
6/1/2015 1:48:39 PM
According to one PR exec, it's clear that we are. As a result, brands must be more cautious with their apologies.
5/8/2015 1:51:34 PM
Online firestorms can form at a moment's notice, and PR pros need to react quickly. Here's how you can do so successfully.
5/7/2015 1:51:13 PM
As social media makes even the smallest brand mistakes highly visible, smart reputation management is more important than ever. Here are five cases where brands got it right.
5/1/2015 1:51:06 PM
The Cincinnati Reds' manager recently let loose on a journalist with an expletive-laced rant after it was reported the team's all-star catcher would not attend the next game.
4/27/2015 1:49:43 PM
The European Union formally charged the company Wednesday morning with abusing its search-engine dominance. In a blog post, a Google exec challenged that accusation with data.
4/16/2015 1:51:13 PM
When people are threatening to boycott an entire state over policies brand managers and business owners can't control, what's to be done?
4/10/2015 1:52:34 PM
The AMC show can not only show you how to survive a zombie apocalypse, but also gives tips to navigate online brand opportunities and crises.
3/16/2015 1:49:12 PM
It can be effective, but the long-term fallout may be damaging. Here are some alternative approaches.
3/13/2015 1:52:28 PM
These five brands took what could have been black eyes and turned them into footnotes, at best.
2/12/2015 2:52:47 PM