Results for Articles:
Social media and public relations are inexorably linked, according to industry experts. So why do so many press releases feel so disconnected?
4/22/2014 1:59:15 PM
Anything involving photos on Facebook is likely to gain some attention, but for you to really get results, go into your brand’s contest with a strategy in mind.
4/22/2014 1:55:12 PM
Facebook does a bang-up job of getting marketers hooked on ‘likes’ and shares, but is any of it really productive?
4/22/2014 1:52:56 PM
The growth of video as a prevalent promotional tool is something marketers will presumably see more of in the years to come. Learn the ins-and-outs of the different platforms with this infographic.
4/22/2014 1:49:34 PM
While both genders are hooked on social media and mobile devices, they prefer to use the technology differently. Here's what organizations need to know.
4/21/2014 1:46:51 PM
The airline posted a photo of a woman with a toy airplane coming out of her privates in response to a customer question. It has deleted the tweet and said it’s investigating what happened. ( UPDATE )
4/16/2014 1:51:56 PM
Twitter is changing its profile pages to include larger header images and other new features. Many are comparing it to the look of Facebook. Here’s a breakdown.
4/16/2014 1:46:03 PM
After a popular Twitter user who later claimed to be a teenage girl tweeted that she was a terrorist planning a June 1 attack, the airline said it contacted the FBI. (Updated)
4/15/2014 1:52:43 PM
Negative reviews, untrue comments, and trolls are pushing their way to the top of search rankings. Here's how to clean up what's being said about you online.
4/14/2014 1:45:27 PM
The days of telephoning a reporter and cold pitching are pretty much over, but that doesn’t mean the phone isn’t still part of the process. You just have to know when to use it.
4/11/2014 1:47:22 PM
Recent studies show that engagement on Google+ brand posts is high, despite the social network’s reputation as a ‘ghost town.’
4/11/2014 1:45:30 PM
While each audience is different, you can use this infographic as a general guide.
4/10/2014 1:45:37 PM
As Facebook rolls out its newest version of Timeline to businesses, it wouldn’t hurt to make these changes to your page.
4/8/2014 1:49:00 PM
IBM’s manager of ecosystem development and social business explains that ‘social business’ it isn’t the same thing as social media—and how it and PR can go hand in hand.
4/4/2014 1:51:27 PM
The ubiquitous online variations on a theme are not only terrific for expressing what your cat's really thinking. There's great potential for helping your marketing message go viral.
4/3/2014 1:49:36 PM