Why digital networking is essential for your PR career

Connecting with other public relations professionals online can extend your network, and your knowledge, to a global scale.

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It has been proven over and over again that building relationships can help you in your career, whether you’re landing your first job, taking a better position or simply connecting with established professionals in PR—or any field.

A recent blog post by Deirdre Breakenridge is the perfect example of what making the most of every opportunity really means. But I believe that digital networking is also an important item on your daily to-do list.

Though attending networking events in your area and touching base with PR pros is great, digital networking can open possibilities for you r at another level. You can go global.

Think about it: You already use social media daily. You are on Facebook, Twitter, Pinterest, LinkedIn, Meerkat and every other platform out there, so why not use them to your advantage and get in touch with professionals outside your region?

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