Nordstrom displays ‘Top Pinned Items’ in stores
The department store chain has taken to highlighting products that are popular on the photo-based social media site.
I noticed an interesting thing at a Chicago Nordstrom this past weekend amid the Fourth of July sale items. It was a table with about half-dozen handbags on it emblazoned with Pinterest logos.
These, a sign explained, were some of the ‘Top Pinned Items’ on the social network.
Nordstrom is taking the whole Pinterest integration thing very seriously. You can find the ubiquitous red “P” logo throughout the store on some of its most popular items. As Jezebel put it, the store is “pinning stuff IRL.”
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