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7 sins of email marketing

By Michael Sebastian | Posted: July 27, 2012
There was some talk of email marketing this week.

We told you about eight surprising statistics on the topic, while Mashable shared an infographic on the ways Mitt Romney and President Obama tap email for their campaigns.

So how about one more.

Design firm NJI Media created an infographic detailing the seven deadly sins of email marketing. They are:

1. Poor subject lines;
2. Audience confusion;
3. Lack of testing;
4. Confusing content;
5. Bad links;
6. Too bulky;
7. Poor design.

Learn more about each of these sins in the infographic:



(via Visual.ly)