Results for Articles:
Anticipate, prepare, clarify, and practice. If you do those things and a few others, you’ll give reporters a reason to use what you have to say—and use it correctly.
4/17/2014 5:00:48 AM
Join hundreds of communicators in Chicago this June for strategies and tips you won’t find anywhere else!
4/17/2014 4:00:44 AM
You might want to skip ahead in time to a point where your new agency is established, but if you did, you’d miss out on some major learning experiences.
4/16/2014 1:59:15 PM
After Mary Barra made remarks at a General Motors event, she quickly retreated to a safe zone to get away from reporters asking questions about the automaker’s recall.
4/16/2014 1:57:11 PM
From the Olsen twins to Tamagotchis, the pop culture of the millennium's final decade left a lasting impression, offering a few lessons along the way.
4/16/2014 1:56:08 PM
According to the Pew Research Center, the number of reporters declined from more than 54,000 a decade ago to around 38,000 in 2012.
4/16/2014 1:55:11 PM
Looking for the road to employment? Hang a right at ‘Sesame Street.’ While you're out, stop off at Peet’s, too, but not just to grab coffee. That, and more, in this week’s roundup.
4/16/2014 1:54:07 PM
People sometimes consider public relations to be a sordid profession because of practices such as astroturfing. Here are some ways to fight that perception.
4/16/2014 1:53:38 PM
Promoting the content you post online has an obvious upside—more people see it—but there are a few other good things that come of it as well.
4/16/2014 1:47:45 PM
More and more, public relations professionals are serving in roles similar to those of journalists, with more content reaching the public directly. Transparency is increasingly important.
4/16/2014 1:45:44 PM
A Reddit user bought the press kit, which includes a synopsis of the movie, photos, and production notes, at a Phoenix flea market.
4/15/2014 1:47:27 PM
Looking for a springboard into the industry? Networking and adopting professional behaviors are crucial first steps.
4/15/2014 1:46:05 PM
As summer internship season edges nearer, Mickey Nall, Ogilvy Atlanta’s managing director, offers some invaluable advice on résumés, interviews, and attitude.
4/15/2014 1:45:27 PM
Whereas it doesn't prove too difficult to determine the best times to post something on social media, deciding when to actually call a reporter presents more of a challenge. Those stories, and more.
4/14/2014 1:51:24 PM
Join us at the NASCAR Hall of Fame to hear strategies from content experts and network with other pros.
4/14/2014 1:50:55 PM